Project Description

Irish Business Bank  is a unique online facility that acts as a platform and convenor for the cultivation of relationships between lenders, investors, partners, mentors and small business. I developed a logo that was inspired by a moral compass as this business offers something different and a new concept to setting up business’s. The selection of colours and shapes give a corporate feel that showcase the brand.

While developing the printed material, I went for some strong infographics. These highlight some of the main statistics and facts that the company were interested in showcasing. The typography worked on contrasting large headlines in a sans serif font with a lighter san serif body copy. This helped keep the concept fresh and give an innovative feel.